The software for strategic and topic-centered content planning👇

Strategic content planning with Scompler👇

Content, social media and project planning in one app. Clear, transparent and cross-team.

Scompler combines everything to do with content on one platform - topic-centered, strategic and cross-team.

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Judith Black

CEO of Workcation

"What counts for me is taking responsibility, setting high standards for myself and always practicing collaboration and collegiality - that's what makes the difference for me in my work at Scompler ."

IZABELA KRPAN

Communications Professional Europe
Siemens Energy

Our prices

The Scompler at a glance

From simple editing tools to complex tools for larger communication departments and corporations. Scompler offers the right solution for every requirement.

ONE

The simple editing tool for lone wolves and bloggers for better planning and overview

€0
/limited to one user

Start now

Target group:
Bloggers and lone wolves in small companies

The free alternative to the Excel editorial plan. Only much better.

Advice & support:
Self-help via FB group, tutorials and knowledge base

No invoice

ONE+

Getting started in content teamwork with strategic content planning & collaboration

€19
/per month incl. 2 users

Start now

Target group:
SMEs, freelancers and
smaller agencies

The entry into strategic content marketing for small teams, limited to two users.

Advice & support:
Self-help via FB group, tutorials and knowledge base

All prices net Monthly payment by credit card

TEAM

Strategic content marketing for agencies and/or
or internal teams

€99
/per user/ month

Contact sales

Target group:
Individual teams with simple structures and agencies

Perfect team collaboration,
more social networks and performance data

Advice & support:
E-mail support in English and German training courses

All prices net Annual payment on account

PRO

Professional content operations for larger teams with a lot of content

€199
/per user/ month

Contact sales

Target group:
Larger communications departments and corporations

For a lot of content and more complex organizations,
German server available

Consulting & Support:
German strategy consulting, training and coaching

All prices net Annual payment on account

Customer testimonials

What our customers say

More than 25,000 users are now registered on the Scompler. Our consulting and software customers include corporations and medium-sized companies from Germany, Austria and Switzerland.  

"Scompler is the heart of our content work: it lets us know which texts, on which topic, for which target group, we need and when."

Jennifer Hauschild

Press & Public Relations, Rheinland-Pfalz Tourismus GmbH

"Thanks to Scompler , we were able to reduce our activities as an international communications department, but increase their impact."

Izabela Krpan

Communications Professional Europe, Siemens Energy

"Amet amet eget scelerisque tellus sit neque faucibus non eleifend. Integer eu praesent at a. Ornare arcu gravida natoque erat et cursus tortor consequat at. Vulputate gravida sociis enim nullam ultricies habitant malesuada lorem ac."

Judith Black

CEO of Tuple

The only software for your content planning

Scompler transforms its corporate communications

How do you currently plan campaigns, social media and PR? With Excel, Trello or Asana? If so, then Scompler is the solution for your content planning and distribution.

Dismantling of silos

Scompler promotes topic-centered and holistic communication through strategic topic planning and evaluation, as well as collaboration and the elimination of silos.

Social Media Management

Scompler acts as a central content system in which you can plan, produce and publish posts, including text checks, AI assistant and gender check. The integrated social media management includes publishing, analysis and reporting.

Transparent workflows

Scompler provides an optimal campaign overview with budget and calendar planning. With transparent workflows, you can create editorial processes for any content.

Customer Support

Scompler is by communicators for communicators. We provide support in the implementation of the software, as well as strategy consulting and workshops. If you have any questions, our free customer support can be reached quickly via chat and in-app messages.

About Us

More than 450 companies trust Scompler to efficiently plan, manage and optimize their strategic communication.

Data protection, security and governance are essential - especially for companies with high regulatory requirements.

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

About Us

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Our commitment goes beyond economic success: we also support NGOs with discounted prices to make their important work more visible.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Our commitment goes beyond economic success: we also support NGOs with discounted prices to make their important work more visible.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Our commitment goes beyond economic success: we also support NGOs with discounted prices to make their important work more visible.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

About us

Since our foundation, Scompler has stood for innovation and expertise in the field of content strategy. With our software, we support over 450 customers from the entire DACH region - from medium-sized companies to ten DAX-listed corporations.

Scompler combines innovative technology with a deep understanding of our customers' needs. We are more than just a software provider - we are a strategic partner for sustainable content management.

Over 450 companies design their communication in Scompler

dena &
Scompler

>120

Scompler Users

12

Subject areas

>100

Content types

70+

Employees

2

Locations

7

years

450

Customers

Philipp Zettel, Deputy Head of Communications

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

To meet these requirements, security is our top priority. Scompler combines powerful product features with proven processes to provide secure and reliable software. Our focus is on transparency, compliance and industry-leading protection for our customers' content and data.

Our values

Trust and independence

At Scompler , we believe in trust and independence. Our employees take responsibility for their tasks and decisions - whether in the office, working from home or remotely. For us, personal responsibility means working flexibly, showing consideration for one another and developing further - both personally and as a team.

Innovation
and creativity

Innovation is at the heart of our work. With our software, we create new, efficient solutions that make content management more strategic, simpler and more transparent. At the same time, we are constantly looking to communicate with our customers and contacts in order to understand their needs and optimize our product.

Team spirit
and respect

A strong team is the basis of our success. We work as equals, support each other and create a culture of learning and growth. Whether joint office days, workshops or team events - we always focus on personal exchange and team spirit.

Project and campaign planning

"We were no longer able to cope with an ordinary content or editorial overview. The scope was simply too big. That's why we made a list of the projects from all departments and staff units - including the channels they use. From this, we were able to automatically set up around 20 customized filters in Scompler and create project overviews."

Website relaunch and press relations

"We have also created our own content types in Scompler for the relaunch of our website so that we can plan and map the process there. For example, we can use Scompler to determine which content should appear on the homepage or in the Info Center. As dena, we cannot neglect traditional media work either, especially when it comes to our focus topics. Monitoring in Scompler is extremely helpful in this respect."

Task management and approval processes

"Thanks to the task management and the personalized dashboard, our team can see at a glance which to-dos they have. We use another filter to set dates and deadlines for publications, which the CvD team can then see. When will the first drafts arrive? When can we start the approval process? We have bundled all of this in Scompler ."

Event management

"We also plan our events with Scompler. This year we had the challenge at our energy transition congress, the dena congress in Berlin, that Federal Minister Robert Habeck appeared as our main speaker, but shortly beforehand the traffic light coalition broke up. In operational terms, we were therefore only able to organize a lot of things directly at Scompler on the day of the event."

Content playout, social media management and performance measurement

"Whether video planning, website text, social media postings - everything works via Scompler. We can also map print marketing and advertising partnerships in the editorial plan. Finally, we see our reach and conversion measurement directly in Scompler, so that we can quickly recognize dependencies of posts and topics in their performance."

Internal communication and administration

"Internal communication has become much more central - a discipline that is often neglected in communication work. Our administration is now also part of Scompler. This is because topics such as updated salary systems or a realignment of the IT landscape are important for dena as a company and therefore also for internal communication, which curates and plays them out in a targeted manner."

FAQs

What is a SWOT analysis and why is it important for corporate communications?

A SWOT analysis is a strategic planning tool that identifies a company's strengths, weaknesses, opportunities and threats.

The analysis is important for corporate communications because it helps to develop communication strategies that emphasize the company's strengths, minimize its weaknesses, exploit opportunities and address potential risks.

How can companies develop their communication strategy to address their target group more specifically?

The development of a targeted communication strategy takes place in several steps and begins with a careful target group analysis. Companies should examine the demographic data, behaviors and preferences of their target groups and derive tailored content, channels and measures from this.

How can the effectiveness of a communication strategy be measured and evaluated?

The effectiveness of a communication strategy can be measured by monitoring KPIs and metrics. Regular evaluations and adjustments based on the results achieved are crucial for long-term success.

What characterizes an effective communication strategy?

An effective communication strategy requires a thorough target group analysis, the definition of clear objectives, the selection of suitable channels and media, the creation of consistent messages and the regular monitoring and adjustment of the strategy.

FAQs

What is a SWOT analysis and why is it important for corporate communications?

A SWOT analysis is a strategic planning tool that identifies a company's strengths, weaknesses, opportunities and threats.

The analysis is important for corporate communications because it helps to develop communication strategies that emphasize the company's strengths, minimize its weaknesses, exploit opportunities and address potential risks.

How can companies develop their communication strategy to address their target group more specifically?

The development of a targeted communication strategy takes place in several steps and begins with a careful target group analysis. Companies should examine the demographic data, behaviors and preferences of their target groups and derive tailored content, channels and measures from this.

How can the effectiveness of a communication strategy be measured and evaluated?

The effectiveness of a communication strategy can be measured by monitoring KPIs and metrics. Regular evaluations and adjustments based on the results achieved are crucial for long-term success.

What characterizes an effective communication strategy?

An effective communication strategy requires a thorough target group analysis, the definition of clear objectives, the selection of suitable channels and media, the creation of consistent messages and the regular monitoring and adjustment of the strategy.

Collaboration tools in the context of New Work

Advantages of the collaboration tools

The introduction of team collaboration tools goes hand in hand with the principles of New Work and the increasing spread of remote working. These tools enable teams to work together efficiently regardless of their physical location. They offer flexibility, promote transparency and facilitate communication and collaboration in distributed teams. In the course of digitalization, collaboration software promotes teamwork and team spirit within the company.

Improved communication: real-time chats, video calls and joint document editing significantly improve internal communication.

Increased productivity: Productivity is increased through clear task distribution and simple tracking of progress.

Flexibility: Teams can work from anywhere and still collaborate seamlessly.

Transparency: All team members have access to the same information and can follow the progress of the project live.

Challenges and opportunities

Despite their many advantages, collaboration tools also present challenges:

Technological hurdles: Not all team members are equally tech-savvy, which requires training and adaptation time.

Overload due to tools: Too many tools can lead to information overload and confusion. A clear structure and targeted selection are therefore crucial.

On the other hand, these tools offer enormous opportunities:

Innovative ways of working: New processes and working methods can be implemented that would not be possible without these tools.

AI integration: The increasing integration of artificial intelligence (AI) opens up further possibilities, such as automated tasks, intelligent analyses and personalized recommendations.

Our mission

For us, there is currently hardly a more exciting company in Germany for all those who live and love strategic communication. Scompler brings together many different experts from different locations in Germany and Europe, from different age groups and backgrounds. What unites us? Communication is in our DNA - and it is precisely this passion that we want to pass on to our clients. We are always looking for new ways to focus on stories, connect people and improve communication. Our vision? We create orientation and clarity in an increasingly complex world of communication and help our clients to tell their stories in a targeted and effective way.