Scompler is an innovative, web-based software for marketing and communication that takes the shared understanding of content, coordinated work with topics and channel-neutral thinking in stories to a new level. Scompler was developed primarily for the strategic management of newsrooms and includes all content from social media, content marketing, editorial, press and internal communication. All departments work together on a single platform to achieve the best possible coordination and transparency. The software includes all modules relevant to strategic content management, such as topic management, personas, stakeholder journey, editorial planning and calendar, workflows, automated publishing in social networks, community management, data dashboards and reporting. The methodology of Scompler is closely related to Christoph Moss' newsroom model.

Scompler significantly improves communication for your company: topics are clearly structured and you focus on the strategically important topics. Content is planned in a channel-neutral way, all content can be found by everyone and silos dissolve. You ensure that every measure contributes to your strategy and can prove the planned value contribution. Your communication is better planned, better coordinated, more effective and more transparent for everyone. The introduction is quick and iterative: you can use Scompler for individual areas first and then expand it step by step to other areas. And thanks to the centralized methodology, all areas can be connected to each other.

For your employees, Scompler makes daily work with all types of content easier: no more Excel lists, no dozens of tools, instead real-time collaboration, clear structures, processes, overviews and reports, as well as many work aids such as image editing, task management, translation and text aids, right through to automated publishing to social networks. In addition, Scompler acts like a coach that helps to create a state-of-the-art content strategy and supports users in implementing the strategy in their everyday work. In this way, Scompler becomes one, perhaps even THE "leading" communication tool.

We support you throughout the entire process. From strategy development to the definition of processes, the introduction of a new organizational form to onboarding, training and coaching: together with our consulting and implementation partners, we are always at your side with help and advice.