Scompler has everything teams need for strategic communication planning: topic architecture as the core of content planning, supplemented by stored business and communication goals, personas for targeting specific audiences, and topic scores that help with strategic focus.

In various configurable calendar views, teams can plan long-term campaigns, filter by topics, target groups, or channels, create transparent social media plans, or control omnichannel orchestration.

Using individual workflows and roles, as well as special approval processes, comments directly on the content, media databases and a dedicated task management system, communication work becomes not only more integrated and transparent - but above all more efficient.

In addition to the production of content, a large part of the content distribution also takes place directly in Scompler. With direct social media connections, its own community management, integrations to CMS systems, PR platforms and intranets, publishing workflows become more seamless and efficient.

Using input and output analyses, as well as various analytics integrations, Scompler collects data for each topic campaign, aggregated by channel, target group, or strategic goal—making communication even more effective.