Please note that we are currently still in the beta phase. We start here with a basic set and continuously expand the range. Currently, only we can integrate and manage the data in your project. Which data we can include also depends on which data sources you use and on your security concept. Public data (such as from Google Trends) is generally completely unproblematic. But especially with outgrowth data, such as from Tableau or Hubspot, we need to work closely with your IT security.
Talkwalker: The market leader for media monitoring
Talkwalker is a social listening and analytics solutions provider specializing in listening, analytics and reporting. Talkwalker helps more than 2,000 brands analyze online conversations on social networks - in 187 languages.
Price examples
- If you are already a Talkwalker customer, there is no additional cost to you.
- The simple Listening package costs from EUR 600 per month for new customers
- The complete Analyze package costs from EUR 1,500 per month for new customers
- The Listening package is only conditionally embeddable in Scompler. The minimum contract period is one year.
More information:
www.talkwalker.com
CIVEY: Market research data in real time
Civey stands for Citizen and Survey. Civey is the pioneer of real-time digital market and opinion research with the largest open-access panel in Germany. With its innovative survey method and specially developed, self-learning algorithm, customers receive reliable data on personal attitudes, consumption, advertising impact and reputation around the clock. The size of the panel not only enables customers to collect representative data very quickly, but also gives them the opportunity to reach very specific target groups for the first time.
The real-time data from CIVEY can be seamlessly integrated into Scompler. They are used by companies such as Volkswagen or Vodafone, by media such as DER SPIEGEL and the public broadcaster, by the largest advertising agencies as well as by foundations, political parties and other institutions. The Sunday question and the government monitor in DER SPIEGEL, the Deutschland Puls in T-Online.de, the WiWo decision-makers' panel and the Bayern-Monitor in Augsburger Allgemeine regularly attract a great deal of attention.
Price examples
- Nationwide survey to the total population: 500,- EUR
- Nationwide survey to the total population, evaluation down to county level: 1.500,- EUR
- Nationwide survey to the total population and daily real-time data for the question incl. Progress curve over 6 months: 1.100,- EUR
- Nationwide survey to the total population, analysis down to the county level and daily real-time data for the question incl. Progress curve over 6 months: 3.000,- EUR
- 12 months access to the Civey database with approx. 10,000 questions from all areas of society, of which approx. 4,000 questions already have historical trajectories and continue to provide live data (trajectory curves): 12,000 EUR
Available data
- Instant surveys: Instant surveys enable valid representative results within a short time. The surveys provide insights through analysis by over 14 subgroups such as age, gender, voting intention, education . Evaluations according to defined target groups are also possible.
- Target group analyses: Here, the target group can be easily identified and precisely described on the basis of 160 characteristics. This provides information about social structure, media use, interests, values and many other exciting characteristics.
- Topic monitoring: Enables opinion shifts and trends to be identified immediately. The Topic Monitor not only helps to capture short-term trends in real time, but also to exploit long-term developments and market potential.
- Campaign measurement: Campaign measurement represents how campaigns and individual marketing channels impact the funnel. CIVEY measures live whether the campaign hits the mark and the core messages stick with the target group. It also provides information about the impact of the campaign on branding and corporate image.
Example charts
- Examples Instant Surveys:
- Examples of target group analyses:
- Examples Topic Monitoring:
- Campaign measurement examples:
More information:
www.civey.com
Landau Media: Cross-media monitoring and analysis in DACH
Companies and brands now have to manage communication on many channels at the same time. Landau Media keeps track of all relevant media channels in earned and shared media for you. With almost 12,000 print media and over 20,000 online media, we offer the most comprehensive media coverage in the DACH region. In addition, we search approximately 15 million posts from all relevant social media networks in the DACH region. Set up your digital news feeds and analytics dashboards around your important business topics or press releases, for example. Get the response to your topics or press releases directly in Scompler or easily integrate your analytics dashboards in Scompler's Data Center.
Price examples
If you are already a Landau Media customer, there are no additional costs. The pricing model is based on the number of topics (keywords/search profiles) and the associated message volume (data volume).
- Our price model starts at 150 Euro per month (package S)
- Package (M): 550 euros (10 search terms and up to 1,000 reports per month in print, online and social)
- Package (L): 1,500 euros (20 search terms and up to 5,000 reports per month in print, online and social)
- Package (XL): on request
For Scompler customers, we offer a 14-day free trial to help you find the pricing package that fits your needs. You also get maximum flexibility in choosing your price pact. You can both adjust the price packages to your needs on a monthly basis and cancel the contract with us on a monthly basis.
Available data
- Monitoring: Our newsfeed is based on information and data from 12,000 print media, 20,000 online media, 15 million social media posts and 20,000 podcasts from the DACH region.
- Newsfeed: From this newsfeed, we provide you with all editorial reports and user-generated content on your company, your topics, your press releases or your competitors on a daily basis.
- Media resonance: You receive a comprehensive overview of the resonance in the most diverse types of media. From daily newspapers and weekly magazines to trade media as well as TikTok or podcasts.
- Clippings: All messages, whether a print post or a Facebook post, contain important information about circulation, reach, or engagement.
- Analysis dashboards: Set up different analysis dashboards, e.g. according to specific topics, according to your press activities or according to predefined media genres or titles.
More information:
www.landaumedia.com
Moresophy: Content in context
MORESOPHY empowers companies to activate undiscovered potential in arbitrarily structured data - for increased productivity, strong customer loyalty and sustainable risk management. Moresophy's Contextcloud enables ongoing monitoring of trends and environments in the relevant segments. This provides creative input for topic planning and relevance optimization of your content.
More information:
www.moresophy.com
Unicepta: Media and Marketing Intelligence
Unicepta offers a wide range of media and marketing intelligence services worldwide: from curated media reviews, editorial services, social listening to reputation analysis or strategic topic analysis. Unicepta captures publications from print, social media, online and broadcast. Around the world. Around the clock. Up-to-date, we can integrate press reviews into Scompler's topic architecture in a context-sensitive manner and display them on the dashboard.
More information:
www.unicepta.com
Google Data Studio: All data about your website (and more)
The exciting thing about Google is that the search queries are not only meaningful for Google search. People who actively search for certain terms or topics are also otherwise more attentive and receptive to any information on a subject. Content that is not time sensitive can thus be held back until an appropriate time. It's a bit like the stock market: when the trend curves go up, you prepare to sell - but in this case, you prepare to publish.
Available free of charge
Google Analytics: Track the most important data about the website
We can also integrate any data from Google Analytics into Scompler via Google Data Studio.
Available free of charge
Google Trends: Track the development of search queries for terms
The exciting thing about Google is that the search queries are not only meaningful for Google search. People who actively search for certain terms or topics are also otherwise more attentive and receptive to any information on a subject. Content that is not time sensitive can thus be held back until an appropriate time. It's a bit like the stock market: when the trend curves go up, you prepare to sell - but in this case, you prepare to publish.
Available free of charge
Many more tools and connections are in the works and will follow soon