"You can't do it with Excel" - how content operations platforms help to manage chaos

My presentation at the New Marketing Tech Summit on November 7 in Hamburg. The topic: What can technology contribute to overcoming the challenges that marketers are facing today as content becomes increasingly important? Content shock, more and more formats, more and more channels, more and more pressure to create more and more content - all this can easily lead to chaos. Content marketing tools, or more precisely: "content operation tools" or "content operation platforms" can help here.

I present the reasons why you should take a look at them, as well as the most important platforms. In the end, it has become an (almost) complete market overview of content marketing platforms: Including for example Kapost, Dirico, Percolate and Contentbird, but also Facelift, Hubspot or Trello. Please click on the slides to display the next page. You can go back one slide using the red button at the bottom left and you can also view the presentation in full screen mode using the gray button at the bottom left. If you would like to have the presentation (also as an open PPTX file), please send me an e-mail to [email protected]. Thank you very much!

If you would like to have the presentation (also as an open PPTX file), please send me an e-mail to [email protected]. Thank you very much!