Scompler is an innovative web-based software for marketing and communication that elevates the collective understanding of content, coordinated work with topics, and channel-neutral thinking in stories to a new level. Scompler was primarily developed for the strategic management of newsrooms and encompasses all content from social media, content marketing, editorial, press, and internal communication. Alle Abteilungen arbeiten auf einer einzigen Plattform zusammen und erzielen so bestmögliche Koordination und Transparenz. The software includes all modules relevant for strategic content management, such as topic management, personas, stakeholder journey, editorial planning and calendar, workflows, automated publishing in social networks, community management, data dashboards, and reporting. The methodology of Scompler is closely related to the newsroom model by Christoph Moss.

Scompler significantly improves communication for your company: Topics are clearly structured, and you focus on the strategically important topics. Content is planned channel-neutrally, all content is easily discoverable for everyone, and silos are dissolved. Ensure that every action contributes to your strategy and can demonstrate the planned value contribution. Your communication becomes better planned, better coordinated, more effective, and more transparent for everyone. The implementation is fast and iterative: You can initially use Scompler for individual areas and then gradually expand it to other areas. And through the central methodology, all areas become interoperable with each other.

Scompler simplifies the daily work with any type of content for your employees: No more Excel lists, no dozens of tools, but instead real-time collaboration, clear structures, processes, overviews, and reports, as well as many work aids such as image editing, task management, translation, and text aids, right up to automated publishing on social networks.“ Additionally, Scompler acts like a coach, assisting in creating a state-of-the-art content strategy and supporting users in implementing the strategy in their daily routines. „This makes Scompler a, perhaps even THE, ‚leading‘ communication tool.

We accompany you throughout the entire process. From strategy development and process definition to the introduction of a new organizational structure, onboarding, training, and coaching: We are here for you together with our Consulting and implementation partners   are always ready to assist you with advice and action.